December 3, 2024 - 7:00pm

After their electoral defeat in the 2024 election, various figures on the establishment Left and Right are now going through the predictable motions of soul-searching and finger-pointing. The new target are the so-called “Barstool conservatives”, who, according to Matthew Walther in the New York Times, are becoming a dangerous proposition.

In Walther’s piece, titled “I Viewed the Rise of ‘Barstool Conservatism’ With Alarm. And Rightly So”, readers are warned that Barstool conservatives “swung hard” for Donald Trump in the 2024 election. He sees this as a cause for alarm because they will ensure that Trumpism will last — even after the President-elect leaves the White House.

But who, exactly, are Barstool conservatives? According to Walther, they are mostly men who look to Dave Portnoy, Joe Rogan and ESPN personality Pat McAfee as their figureheads. They value “autonomy and ambition but are not doctrinaire about it” and with varying degrees of enthusiasm, have no problem with pornography, homosexuality, drug use, and legalised gambling. Back in 2021, Walther wrote that “on economic questions […] they embrace lower taxes on the one hand and stimulus checks and stricter regulation of social media platforms on the other”. Do these things really sound so bad?

This might sound like a Republican issue, but it’s Democrats who should see an opportunity here. As Walther notes, the people he talks about are not really very political, at least in a partisan way, which is best exemplified by Rogan, who announced his intention to vote for Bernie Sanders in the 2020 Democratic primary before endorsing Trump in 2024. If someone like Rogan was willing to be so ideologically flexible, that means there could be hundreds of thousands of voters just like him.

The truth is that “Barstool conservatives” are simply not a political force. A vanishingly tiny amount of people inside this putative ideological bloc would apply this label to themselves, because very few are actually very interested in politics. A much better term for these sorts of people would simply be normal American men. This is why people like Joe Rogan: he’s normal. He also has the same sort of idiosyncratic, non-dogmatic and often contradictory political positions they themselves have.

Sure, Barstool conservatives have some ideas. They didn’t like Covid lockdowns, and they don’t like it when groceries are expensive and homes are unaffordable. They might not be huge fans of some of the more screeching aspects of “woke politics”, but as Walther points out, these opinions are not particularly strongly held. If Democrats returned to focus on bread-and-butter issues instead of hard-Left cultural issues then they might even start winning them back. Normal people, after all, have normal concerns.

If and when Democrats (or Republicans) fail to do this most basic of all political tasks, then they will be punished at the ballot box by non-partisan moderates like Barstool conservatives. The people in America who simply vote for the guy they think is best on issues they care about — regardless of whether that person has a (D) or an (R) next to their name — are hardly “threats” to the democratic system: they are the reason it exists in the first place.


Malcom Kyeyune is a freelance writer living in Uppsala, Sweden

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