And so we enter the beginning of the end. After months of insecurity, Democrats have united behind Kamala Harris as their nominee, while Republicans seem to have adjusted their messaging in response to their new opponent. The election finale is finally in sight, with voters now facing a binary choice ā but what exactly does that choice entail?
While the two candidatesā respective vice-presidential selections signal a divergence between the parties on domestic policy, the foreign policy distinctions are more opaque. Democrats maintain that a second Trump presidency would shepherd in an era of American isolationism, leading to anarchy around the globe. Trump and company have fired back with claims that āthere will be no future under Comrade Kamala Harris, because she will take us into a Nuclear World War IIIā.
Trumpās rhetoric here is relatively straightforward: a Harris presidency would be āsomething straight out of Venezuela or the Soviet Unionā, a claim he illustrated by sharing an AI-generated image of Kamala Harris speaking at a Soviet-style assembly. As political aesthetics go, invoking Americaās Cold War anxiety may seem mildly entertaining. But as Trump could soon find out, the political advantages end there.
Trumpās new messaging marks an interesting role reversal for the two campaigns. Joe Biden, before his retreat from the contest, had repeatedly characterised Trump as a dictator-in-waiting. Democracy, he warned, was on the ballot. The Republicans, meanwhile, focused on more accessible matters, in particular the rising prices in Joe Bidenās America. Yet now, the script is flipped: Trump is the one peddling apocalyptic visions of dictatorship, while the Harris campaign has dropped the fascism rhetoric in favour of the more meme-friendly allegations of āweirdnessā.
At its heart, this resurrection of the red-scare boogeyman augurs a departure from the populist principles that guided Trump to victory in 2016. For someone who won an election on the catchphrase of ādrain the swampā and the promise of pragmatic dealings abroad, Trumpās new McCarthyist message ā combined with his disavowal of the Heritage Foundationās Project 2025 and embrace of Elon Musk ā is a step backwards towards Manichean neoconservatism. In other words, his populist instincts have been smothered by a red menace ā and this will be a losing strategy.
Most American voters do not believe that their government will fall to communism anytime soon, and the few who do can hardly be considered swing voters. More than three decades after the fall of the Soviet Union, red-scare rhetoric does not hold the existential resonance that it had at the peak of the Cold War. While the Chinese Communist Party acts as the greatest international rival to American supremacy, modern China is incomparable to the Soviet Union on multiple dimensions. Most obviously, the US is not drafting soldiers to fight against the forward march of communism, and 100,000 Americans have not died in a 21st-century Korea or Vietnam. We are not teaching school children to duck and cover under their desks in fear of imminent nuclear strikes. The CCP, at this time, is not advocating for a global socialist revolution.
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